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  1. seoClarity: In Mobile World, Search Result Placement Is Critical to Clicks

    SEW: How much do you believe changes in search engine algorithm will affect samples like the ones collected for this study in 2015 and beyond? Heuser: The best studies are those done recently and with a large sample size because of that exact...

  2. How to Avoid Mobile Ranking Pitfalls by Assessing Mobile Engagement

    The importance of optimizing for mobile is clear as user engagement is a part of Google's ranking algorithm. Use the Top Pages report in Google Webmaster Tools' Search Queries section to find the page with poor user engagement and click the drop...