SEO News

Search Ad Second Quarter

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  1. GEICO Hump Day Commercial Dominates Social Video, At Least on Wednesdays

    The report also found that online video ad shares have increased by 7 percent in the second quarter of 2013, despite a stellar performance by branded ad campaigns at the Super Bowl in Q1. Compiled using Unruly Analytics, the report shows that...

  2. Retail Paid Search Competition Heats Up with New Entrants

    Apparel & Fashion was the second largest sub-category (to Consumer Electronics) in terms of the total number of active advertisers in 2012 and it was easily the most dynamic sub-category, with one quarter of the advertisers in 2012 not appearing...

  3. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Microsoft Reports Third-Quarter Results – Microsoft News Center"The Online Services Division reported revenue of $832 million, an 18% increase from the prior year period. Reports First Quarter 2013 Results – Yahoo Investor RelationsYahoo reported...

  4. Bing-Yahoo European Search Ad Integration Starts in 2012

    Yahoo and Microsoft announced that "The European roll out is scheduled to begin with the UK, Ireland and France in the second quarter of 2012. Bing and Yahoo are now preparing to integrate their search ad functionality in several European countries.

  5. U.S. Hotel Industry Could Be Losing $1.9 Billion From Branded Search Terms

    Online bookings grew from 33% of all bookings in 2007 to 40% in 2010, and another quarter of total bookings are influenced by online customer research. However, one would expect to see just one ad at the top of that search.