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  1. FTC Tightens Online Disclosure Requirements

    When scrolling is necessary, use text or visual cues to encourage consumers to scroll to view the disclosure. The Federal Trade Commission (FTC) released its new .COM Disclosures standard on March 12, tightening considerably the requirements for...

  2. Facebook’s Graph Search: the Ultimate Personalized Discovery Engine?

    You can join the waitlist here (scroll down to the bottom). The potential for Facebook’s new Graph Search feature is huge. Brands, digital marketers, and publishers can and should be doing a number of things right now to benefit from it as it...

  3. SEW Debuts Tablet Site, Q&A Forum, Comparison Service

    Just scroll to the bottom of the page and click 'add listing. Dear Readers, It's December so we have bundled a bunch of Search Engine Watch (SEW) site updates for you as a holiday gift! The new features include an optimized user experience for...

  4. Government SEO is Broken

    While the DOT site ranks on page one of the Google results, it is unfortunately, ‘below the fold’ requiring the user to scroll down on most screens. The goal: to broaden access to government information and services, incorporate mobile access, and...

  5. Facebook-Datalogix Partnership to Track Offline Purchases by 100 Million+ Households

    Go to the Datalogix Privacy page and scroll down (wayyy down) until you see the “Choice” section. Facebook has announced a new partnership with market analytics firm Datalogix, designed to measure how often Facebook's 1 billion users see a product...