SEO News


  1. The Evolution of SERPs and User Behaviors

    Users didn’t scroll. As an industry, we talk a lot about Google (and search engines in general) getting smarter, and most of the time, that should be our focus. Our job is at the mercy of search engines and as they improve, we have to improve with...

  2. SEO Is No One-Trick Pony

    You can see how people are navigating the site, in real time (as well as view recorded visits), gain insight on what the experience looks like in different browsers/platforms, get insight via heat maps for mouse movements, clicks, and scroll depth...

  3. How to Create a Social Media Friendly Landing Page

    People scroll through their newsfeed during coffee breaks. Community managers can create great little posts that entice and pique the curiosity of friends and fans. We demonstrate every day that we can drive traffic from social media channels to...

  4. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    No need to scroll to find the right circle if you're planning to add a large affinity group. According to Christian Ashlock, Product Marketing Manager at Google+, the reason to limit the availability to just those accounts was to ensure that...

  5. How to Use Google Analytics Site Search Reports

    To set this report up, navigate to the Admin, then the View Settings for your chosen profile and scroll down to the Site Search Settings section. If your website has a search bar, you need to ensure you’re making the most of this valuable report in...

  6. Should You Syndicate Your Blog to Get More Traffic & Leads?

    Simply scroll down the editable blog post and click on the Advanced options where you'll see the canonical link field for input of the blog URL. Organic blog promotion is a tactic that trips up many content creators since there is rarely one sure...

  7. Google & NORAD/Microsoft Go Head-to-Head with Competing Santa Trackers

    On the Google Santa Tracker page, users can scroll through the village and participate in games at various places. For the second year in a row, NORAD (North American Aerospace Defense Command) is using Bing Maps for their annual Santa tracker.

  8. Twitter Speak From @ to Z – Terms & Definitions

    You can favorite a tweet by clicking the "favorite" button that appears on the tweet when you scroll over, and you can find all of your favorite tweets when you click the "favorites" menu that you see on the top left hand side of your profile.

  9. Mobile SEO: 5 Ways to Ensure Your Brand's Content is Optimized

    Scroll down to "Device Category" and select "exactly matches" and "desktop". More focus on meaningful content and mobile engagement with content translates into a need for longer-term SEO and content marketing commitments.