IPG has long been considered a bellwether in the advertising industry, and to be selected as a preferred ad-serving partner in North America is something that we're extremely proud of," said Scott Howe, corporate vice president of Microsoft's...
The perception that traditional branding metrics are not possible or meaningful for digital media is misguided," said Scott Howe, corporate vice president of the Advertiser and Publisher Solutions group at Microsoft.
Digital media publishers have diverse needs and face many challenges," said Scott Howe, corporate vice president of the Advertiser & Publisher Solutions Group at Microsoft, the platform and monetization engine for Microsoft Advertising.
Rodale is the authoritative source for trusted content in health, fitness and wellness around the world and on the Web, and we are pleased to provide our advertisers greater access to this valuable audience segment," said Scott Howe, vice...
