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  1. Note to FTC: Google Satisfies Information Needs Way More Than Shopping Needs

    “Picture the communications future: every home linked via cable TV, push‐button phone, and video cassette to virtually every information retrieval bank in the country; every citizen able to efficiently get an answer to every question, a solution...

  2. Top 10 Web Analytics Segmentation Tips

    With so much raw data at our fingertips, many web analysts look to social media, analytics experts and peer discussion to determine what data can be compiled into meaningful information. Here are top 10 segmentation tips that can transform your...

  3. Critical Thinking for the Discerning SEO [eBook Review]

    Campbell starts by examining the all-too-common issue of information overload (in SEO), reflecting on personal experience when first learning SEO and the problem of where to seek knowledge and how to filter the vast range of information in any...

  4. Advanced Keyword Modeling: How to Calculate Success on Google & Bing

    What percentage of users that search for your products or services are looking for information, looking for a "how to," or looking to buy? I put this little equation together myself and it's far from scientific, but it will help you understand how...

  5. Google Acquires Security Firm Zynamics Same Day Android Apps Hit by Malware

    The Trojan-infected apps (all of which were published by Myournet to the Android Market and were downloaded up to 200,000 times in four days) attempted to gain root access to users' devices, gathering a wide range of available personal information...

  6. Founder Berners-Lee Sees Social Media Corrupting His Intent For The Web

    Large social-networking sites are walling off information posted by their users from the rest of the Web. Governments--totalitarian and democratic alike--are monitoring people's online habits, endangering important human rights," he wrote in the...

  7. Should Local Marketers Get Twitterpated?

    A non-scientific review of tweets showed that users are providing information and advice (reviews) on restaurants and entertainment topics such as movies, clubs, and music. But it's a great way to share information quickly and succinctly.

  8. Must We Unlock the Deep Web?

    After several unsuccessful searches for medical information and scientific data comprised of very detailed sentences, I gave up and tried a suggested example search for "measles outbreak" that automatically populated the massive search box with...