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  1. Content Marketing Put a Man on the Moon, What Can it Do For You?

    For the space enthusiasts and sci-fi cult-followers who create and follow the GIFs and memes branded with "Star Wars", "Space Odyssey", and "Star Trek", "Marketing the Moon" captures the challenges and the ultimate success of marketing one of the...

  2. Top 10 High Impact Google AdWords Innovations to Watch Now

    Sound like advertising sci-fi? In the future world of Google AdWords, ads will contain dynamic features and ads will create themselves. Searchers can become more interactive with ads by watching video, getting coupons, or downloading apps with one...

  3. Maria Montessori Google Doodle: How Montessori Education ‘Programmed’ Google’s Founders

    The Googleplex is definitely designed to be fun and playful, whether it’s the plush furniture bearing the colors of Google’s logo, or the numerous sci-fi themed toys such as robots that decorate Google’s headquarters in Mountain View, California.

  4. Google Doodlers Pay A Call On Charles Addams' 100th Birthday

    His work was, and is, very popular and beyond the TV series, movies and Broadway musical, they are referenced by Alfred Hitchcock in North By Northwest and Addams collaborated with sci-fi legend Ray Bradbury.

  5. YouTube Does More Than Round Up the Usual Suspects With New Channels

    Machinima: Entertainment destination for gamers around the world, featuring action, thriller, horror, sci-fi, and irreverent comedy content. Last Friday, Robert Kyncl, YouTube’s Global Head of Content Partnerships, announced that “More great...

  6. SEO's Achilles' Heel: The Misdirected Attack on Search Engine Optimizers

    Remember in the third "Star Trek" movie where the cocky young scientist that turned out to be Captain Kirk's son admitted that the reason why the new planet they created was falling apart before their eyes was because he used the fantastic sci-fi...

  7. The Future of Search: A One-Act Play in Three Acts (Act Two)

    For three weeks Sci Fi writer, Laszlo Xalieri (nom de plume), is sharing his opinion on the future of search engines. SEW presents the weekend column. We have reserved Saturdays to invite people outside of 'the industry' to share their thoughts on...

  8. The Relaunch of Syfy: When Search Shapes the Brand

    Last year, cable television channel the Sci-Fi Channel announced plans to shed its genre specific name to create a more brand specific name: Syfy. How do you define a "brand? Traditionally when you think of a brand, you might envision a logo, a...

  9. Google TV Gets Boost with NBC Universal Deal

    Google will initially sell ads on six NBCU cable networks: Sci Fi, Oxygen, MSNBC, CNBC, Sleuth, and Chiller. Google has partnered with NBC Universal to broker a portion of the TV ads on some of its cable networks, and to develop new ways of...