SEO News


  1. The Evolution of SERPs and User Behaviors

    If you’ve got them, mark them up with Schema for star ratings in SERPS Our job is at the mercy of search engines and as they improve, we have to improve with them. And they improve a lot. Since 2011, Google has updated its algorithm 83 times, and...

  2. The Content Hack That Will Unlock 100 Years of Journalistic Tips for Your Digital Strategy

    Technical Search of Schema Is Valueless. Mark Twain Mark Twain has a point. Over the past 18 months I have been that boy, attempting to draw on all my learnings from a decade-long career in print journalism and translating them into digital strategy.

  3. A Recipe for a Tasty Semantic Search & SEO Salad

    That's not to say that or RDFa won't provide benefits – on the contrary. They aren't totally separate concepts! Certainly, SEO and semantic search overlaps, but the key to success lies in finding how to mesh them together, so that they...