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  1. 6 Crucial Link Building Strategies to Drive Quality Traffic

    However, if the fire department's blog has a post that talks about how your store donated free eyewear to all visually injured fire victims within their geographic jurisdiction, the link becomes far more relevant and useful in ranking your website.

  2. Last-Minute SEO - Here Come the Holidays!

    If truly strapped, Facebook post boosts are very inexpensive and might get you just the traffic you need. There are some other methods that some might call organic, such as interviews, article writing (for legitimate zines), events, and most forms...

  3. How to Create a Social Media Friendly Landing Page

    The same psychology that applies to crafting an engaging social media post should apply to the pages those posts lead to. They come to visit your site often, but they browse a while, read a blog post, and wander off to the next shiny thing that...

  4. What is SEM? Depends on Who You Ask

    However the first post defines "search marketing" as paid and unpaid. The second post, however, defines the acronym SEM, short for "search engine marketing" as being paid search. Wikipedia definition of SEM a comprehensive approach to increasing...