It was only a matter of time before proverbial Saturn, The Google, would devour its own children, the spammy websites seeking to fully leverage search engines to get free business. Is building a brand the only way a business can succeed now?
There is a steady decline in searches for Chevrolet, Saturn, Pontiac and GMC since May 2006. None of the brands show up in the Top Ten automotive brand searches. Hitwise has released disturbing data on searches for GM brands.
Make sure you come by and see us at the Saturn table before 5! We're working on our brand image http://tinyurl.com/6xcy9p - how are we doing in your opinion? Man. If there's one company that really gets the Internet, it's Zappos.
He achieved fame with advertising campaigns for Saturn, Bartles & Jaymes wine coolers, and perhaps the most frequently cited political spot in history – the "It's morning again in America" TV commercial that helped to boost Ronald Reagan's 1984...
But of those that are trying, Saturn is ahead with comprehensive, well-designed Facebook and YouTube pages with high numbers of fans and views, as is GMC. While the winning ad drew huge numbers to Doritos' MySpace page after the game, the link from...
At the launch event, CEO Mark Zuckerberg suggested a scenario where friends of a hypothetical Facebook user and Saturn ASTRA owner named Ben might see in their news feed a sponsored ad with Ben's photo and the ad copy "Ben is a fan of Saturn ASTRA.
Saturn brand in Google Earth, video ads through Google AdSense For Content and other unnamed Google products (fair to say, those old school text ads will be part of it). Postscript: See Google / Saturn Video Ad for an example of the landing page...
