In today's Search Engine WarGames column, "Bernstein Research Predicts the Future of Paid Search," Kevin Heisler looks at a new study from Sanford C Bernstein's research arm that's a virtual crystal ball into Google and search engine marketing.
Google, Amazon Survive Rest Fade Away, Analyst ClaimsPosted by Frank WatsonA SanfordBernstein report sees only two major internet companies surviving in the future. KevinRyan Who Owns the Brand? SEARCHING FOR MEANING: Industry oversight, insight...
The report was written before MicroHoo split, talks of IAC and Ebay being broken up - one happening when written, the other a suggestion by the Sanford C. Bernstein analyst Jeffrey Lindsay. There is a 310-page report that basically sees only two...
Yahoo may have taken a Sanford C. Bernstein analyst recommendation to heart -- or heartless -- depending on whether you're an activist investor or Yahoo employee. This weekend, Former Wall St. Analyst Henry Blodget reports Yahoo has a hit list of 1...
Bernstein research analyst Jeffrey Lindsay back in September, 2007: outsource search to Google and cut staff by 25 percent, as reported by Barron's Tech Trader Daily columnist, Eric Savitz.full disclosure: my brother, Jon Heisler, is a vice...