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  1. Searcher Demographics – We Are What We Search

    Our San Francisco office almost exclusively has iPhones, and our New York office is littered with Androids. Searcher demographics can prove to be valuable for your business and your brand. They have not made up their minds yet and there will be...

  2. Getting Ready for Global Business: The Benefits of the Foreign Language Internet

    As this column goes live, I’ll be in (hopefully) sunny San Francisco delivering a presentation as part of the Getting Ready for Global Business session at the 2011 SES San Francisco conference. Together with fellow speakers Motoko Hunt, the founder...

  3. Funny YouTube Videos Help Orabrush Make a Million Dollars in One Year

    At SES San Francisco, Baljeet Singh, Senior Product Manager of YouTube and the Google Content Network, told the story of Orabrush, a small business that had used Promoted Videos to promote its product and drive engaged YouTube audiences to both...