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San Diego

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  1. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Sports Authority | Sporting Goods Stores San Diego") Sporting Goods San Diego") A strong local search presence and visibility has always been important for multi-location brands. Google continues to make this increasingly so, with local branded and...

  2. The Evolution of Artificial Intelligence in Search: An SEO Opportunity

    So, for instance, someone searching for good pizza restaurants in the vicinity of Qualcomm Stadium in San Diego might search for [pizza near qualcomm stadium] so those are the keywords that your copywriter would embed in the content of the page.

  3. 5 Brilliant Ways to Use #Hashtags in Social Media Marketing

    But the first time a hashtag was used extensively as a way to categorize tweets and was adopted by the public was during the San Diego fire on October 23, 2007, when Nate Ritter used Twitter to report on the fire and included the hashtag...

  4. How Will Voice Search Change SEO for Local Stores & Global Enterprises?

    If the user continues to search for a particular attraction, in this example the San Diego Zoo, the search results will continue to pull the most updated information mainly through Google Maps. Prior to recent updates, if you were to perform a...

  5. Yelp Sues Law Firm Over Supposedly Writing Fake Reviews

    ABC News reported that the review site is suing a small law firm in San Diego, California, for allegedly posting fake reviews on its site. According to ABC News, the lawsuit states that employees of the San Diego law firm wrote fake positive...

  6. How to Use Data to Build a Well-Timed Marketing Campaign

    Within states like California, major cities have different start dates – Los Angeles starts August 13, but San Diego starts September 3. Yes, I think so. As digital marketers, we already understand "seasonality" directly impacts our marketing...

  7. Flu Shots & Symptoms: The Winter 2013 Outbreak of PPC Spending

    While flu-related keywords for Rite Aid also contain their store name, they have placed a larger focus on geographic locations, bidding on keywords such as "flu shots san diego", "flu shots sacramento", and "flu shots seattle".

  8. Google Buys Instagram Rival Nik as Google+ Passes 400 Million Users

    Based out of San Diego and Germany, Nik develops a number of photo editing and imaging tools and plug-ins. Google has announced it is to acquire imaging platform Nik Software and reports that Google+ now has more than 400 million members (100...

  9. Domain Names With Geo Specific Keywords Offer Local Ranking Opportunities [Study]

    Upon further review, it was clear that UCLA centered terms garnered a much higher position than those surrounding other schools like Santa Barbara or San Diego. Most local search professionals will tell you that citations and site relevance to the...

  10. Don’t Be A Wallflower! 3 Fundamentals Of Data Driven Community Outreach

    Today in San Diego, I’ll have the pleasure of presenting a keynote at OMS. It’s hard to get a hot dancing date, sitting at home alone, eating leftover Super Bowl food and watching “The Voice. In social media as in life, one must get off one’s butt...