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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    What about forms from Salesforce or other customer relationship management (CRM) platforms? Performing well in local search depends on many different tactics, so finding a partner with tools and technology to help you manage them all is critical...

  2. 26 Free Must-Have Tools for PPC Success

    If you aren't ready to give Salesforce a try, check out Convertable. Carpenters have hammers and saws. Doctors have expensive medical devices like MRI machines and tests. Writers have a computer (or a typewriter, or pen and paper).

  3. An Integrated Marketing Blueprint to Grow Sales & ROI in 2014

    However, social selling in the digital landscape has not come naturally to the sales professional, as reported by SalesForce.com. For many brands, SEO, social media, email marketing, conversion, content marketing, mobile, and website design and...

  4. 20:20 Vision: 20 Brands Share Insights on 20 Topics – Earned Media, Search & Social

    More than 600 senior marketers, 42 speakers, and search and social titans from Google, Google+, Microsoft, Bing, Facebook, Salesforce, and Gap came together last week at the BrightEdge Share13 conference.

  5. Why Social Media Listening is Important for Brands

    These insights come from Tami Dalley, senior director at Salesforce, who spoke on the Social Media Meet ROI: The Secrets to Driving Social Commerce panel at SES New York earlier this year. Are you missing out on opportunities to increase sales and...

  6. Twitter Lead Generation Cards Let Advertisers Collect Email Addresses

    Best of all, you won’t need to change your existing lead generation workflow—you can feed lead data into your existing marketing automation or CRM system, such as Salesforce.com or other software. Select advertisers can now build their email...

  7. 22 Facebook PR Secrets Every Community Manager Should Know

    The data from Zarrella underlines a recent study by Salesforce Marketing Cloud: Is Facebook blue the new black for community managers? Social dashboards indicate Facebook marketing fashion changes by the season.