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  1. After Being Crushed By Google Panda, Voucher and Car Classified Sites Recover

    The site was runs an affiliate program, which at the time hosted a section on the site linking out more generally to great deals on products from across the web, in addition to the core product. This meant that those small blocks of vaguely useful...

  2. New Google Analytics Interactive Tool: Customer Journey to Online Purchase

    Your site visitors may click a display ad, perform an organic search, see a blog post or review or find an affiliate link. The new Customer Journey tool lets you interactively explore the typical online buying behavior of your site's visitors and...

  3. 9 Questions to Shape and Future-Proof Your Link Building Strategy

    Very few organizations completely lack the ability to create something link worthy (save for the exception of some thin affiliate sites and resellers without their own value proposition). As an organization are there interesting projects that you...

  4. How Advanced Marketers Will Use Facebook in 2012

    Depending on your role in the company (media buyer, content creator, channel partner/affiliate manager, etc.this kind of data ideally improves how and where you spend your time and money. When I spoke to Vivek Subramanian, VP of Products for...

  5. Q3 Paid Search Spend Data Bodes Well for Google; Bing Continues to Slide

    Since Google migrated PLAs from the Affiliate Network to AdWords in the fall of 2010, Mark Ballard, Senior Research Analyst at RKG, says they’ve been widely adopted by clients. RKG is looking for a strong Q4, cautioning that marketers carefully...

  6. IL Affiliate Tax Being Challenged As CA Pass it

    The Performance Marketing Association challenged the constitutionality of the Illinois law taxing products sold by affiliate marketers residing in the state, filing a lawsuit claiming it violates federal law; as the California State Assembly...