SEO News

Sales

RSS
  1. Native Advertising for Small Business: The Missing Link?

    Bone Suckin’ Sauce had an 83 percent increase in online sales as a direct result of having used Facebook’s Promoted Posts. Since a successful search marketing campaign is often contingent on its content marketing, it’s important to develop a good...

  2. SEO Is No One-Trick Pony

    A 25 percent lift in conversions/sales is perhaps more important than a 25 percent lift in traffic (and certainly a hell of a lot more important than a general rankings increase). The workshop was four hours and the presentation totaled just more...

  3. 49% of U.K. Consumers Use Organic Search to Find Online Retailers [Study]

    But the question that’s always asked…is, what channel drives the most sales? Forty-nine percent of consumers in the U.K.leverage organic search as the main point of entry to e-commerce shopping sites, but only 35 percent of online retailers in the...

  4. Don’t Forget to Invest in Content (Not Just “Content Marketing”)

    Content is a sales/upselling tool. For your sales team, content helps to upsell current customers when the time comes, again giving them something to reference and giving you an ability to show how products complement one another, how a bigger need...

  5. Why Retailers Should Start Their Pay-Per-Click Christmas Campaigns Now

    Those getting the most traffic from search appear to be the big players such as Amazon, Asda, Marks all reported a 4 to 6 percent increase in sales in the five-week period leading up to Christmas, and this shows why you need to start earlier than...

  6. Marin Software Adds Support for Russia's Largest Search Engine

    For his part, Bernard Lukey, head of international sales at Yandex, says, "Yandex is a dominant vehicle for companies interested in reaching the fast-growing Russian market. Advertising platform Marin Software announced support for Yandex - Russia...