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  1. 8 Lessons Learned From Owning a Search Agency for 15 Years

    After the sale of our core technology (which turned it into Yahoo Web Analytics and eventually was FREE), we had to focus back on services to grow revenue. Reality eventually hit, and most of them realized they needed to market their website in...

  2. 4 Critical Elements of a Successful Content Marketing Team

    What language might be an instant turn off or kill a sale. But your content marketing team must understand your market, your business, your positioning, and your goals well enough to do this. Has the prolific ability to develop new topics, research...

  3. SEO & Keywords: Think Conversions, Not Rankings

    Keyword 1 (condominiums for sale in Richmond) in Position 4 for a particular page with 20 visits and 10 conversions? Based on the topic of this article, the quick answer is, Keyword 1 in Position 4 (condominiums for sale in Richmond) is a better...

  4. Taobao SEO: A Guide to One of the World's Largest Consumer Marketplaces

    They launched without charging fees to list, which of course transformed into a giant shopping search engine which is mainly items for sale rather than for bid. Search marketing in China provides fantastic market exposure and is often the leading...

  5. Beyond Google: Tap Into the Alternative Search Engine Data Opportunity

    Each of these circumstances will have different items for sale, be sold in different ways, and only the very sophisticated well financed and imaginative sellers are going to be able to capitalize on the availability of data and innovation of...