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  1. Google Showcases Back-to-School Shopping Trends and Ecommerce Opportunity

    Ninety-four percent of shoppers indicated a promotion or sale would persuade them to purchase a product, Google said. We found that people are more sale conscious when buying consumer electronics than other school supplies.

  2. Mobile Marketing: Connecting With Your Audience on the Move

    And as a marketer, what if you can access that data so you can deliver an email to that person’s mobile phone, alerting them of a sale on toothbrushes. Other’ conversions: Instead of direct response metrics, on mobile there are other ways to...

  3. Invest in This, Not That: A Competitive PPC Analysis Solution for the Holidays

    You have noticed that your competitor has begun the sale of Angry Birds Plush, which require an initial investment of $15,000. In this example, the sale of the Angry Birds Plush has already begun and we are aware of the $15,000 initial investment.