SEO News

Sale

RSS
  1. Secret Sauce LoMo Tips for More PPC Sales

    Segment and refine each one-store campaign to inform your store performance metrics, and determine brick-and-mortar sale correlation with particular mobile campaigns. Paid search marketers have understood that mobile is important for some time, but...

  2. 8 Lessons Learned From Owning a Search Agency for 15 Years

    After the sale of our core technology (which turned it into Yahoo Web Analytics and eventually was FREE), we had to focus back on services to grow revenue. I’m writing this post to share some of the lessons and mistakes I learned from owning a...

  3. Social Customer Service Secrets to Avoid Negative Search Results

    It’s a simple list of to-dos of things like "make a copy of your passport, pay all your bills before you leave," and so on, but it’s valuable to the customer and a way to go above and beyond making a sale in order to build a relationship.

  4. Marin Adds Google Shopping Campaign Management

    With millions of products available for sale and constantly-changing inventory and promotions," Marin's announcement said, "retail advertisers must compete for the attention of consumers through ads that offer compelling visuals, prices...

  5. YouTube to Censor Search Results From Artists Who Rebuff New Streaming Music Service

    In preparation for the Music Pass service, YouTube has been working with these labels to sign contracts which allow YouTube to license the content for sale through its subscription service, rather than an ad-based one, which is how YouTube...

  6. Why Brands Should Provide Content Based on Users, Not Just Their Mobile Device

    The purchase intent of tablet users also differs from smartphone users in the fact that tablet users are more likely to utilize their device for researching products and services that may potentially result in a sale sometime in the future.