SEO News

Run Network Content Campaigns

RSS
  1. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    We allowed the campaigns to run for a few days to see if performance would improve or level out, but it didn’t. When managing campaigns via the GDN I prefer a diversified approach. Upon launching the campaigns, we were relatively pleased with the...

  2. 7 Content Marketing Tips to Recover From Google Penguin

    It's time to focus on referral traffic, build up a following, and design SEO conscious campaigns that are smart enough to weather any storm. The influencers that you work with are likely to share their post with their network, and they will almost...

  3. Website Launch Checklist: 25 Things to Test Before Your Site Goes Live

    Make sure if you are running any PPC campaigns that it’s set up and ready to go with the site launch. To avoid a lapse in service, if you have a Google PPC rep, you can set and pause all your campaigns to the new URLs prior to launch, and instead...

  4. AdWords for Video Makes Reporting More Consistent, Goal-Oriented & Prettier

    Today, we’re helping brands further understand the impact of their campaigns by bringing three new measurement features to AdWords for video that make reporting more consistent with other media, more goal-oriented and just plain prettier.

  5. 75% of Most Shared Super Bowl 2012 Video Ads Launched Before Super Sunday

    Most of the brands that have announced their plans for Super Bowl XLVII in New Orleans have yet to begin uploading teaser campaigns to YouTube. While the passive viewing figures of the Super Bowl on network TV look impressive at first glance, the...

  6. 10 SEO Truths of 2012 for Agencies & In-House Teams

    SEO data and SEO software should be considered a cost of doing business or executing a campaign just as email marketing campaigns require an email marketing platform. Agencies and in-house SEO teams need to demonstrate that they are increasing the...

  7. Google Display Network Exclusion Tactics: Don’t Drink from the Fire Hose

    Within Google AdWords there are number tactics to exclude traffic from your GDN campaigns. Building smart, focused campaigns is just half of the success formula. One of the reasons advertisers shy away from the Google Display Network (GDN) is a...

  8. 5 Quick Tips to Help Any Viable Social Marketplace Work For You

    I currently have Admin access to Facebook pages and ad campaigns of several dozen different brands. This campaign was able to net hundreds of thousands of dollars for my client and their previous efforts on Google AdWords search network and beyond.