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  1. 5 Critical Factors for Optimized Mobile PPC Targeting

    If you aren't fully invested in mobile PPC just yet, then let these serve as cautionary tale on where there may be some bumps in the road. Capturing the most value out of mobile can be a challenge – but as a PPC campaign manager, you can't ignore...

  2. Unruly's Second Opinion on Top 10 Social Video Trends for 2014

    The recent "play the road" project between VW and Underworld points to a deeper and richer future for this trend. This week, Unruly Media shared its 10 social video predictions for 2014. Why would you want to get a second opinion on which way video...

  3. 4 Ways B2B SEO Tactics Augment Event Marketing Initiatives

    Fifty-five percent of companies plan to either start using, or to increase their use of virtual online events, while 40 percent plan to start or increase their use of regional road show style events. B2B marketers realize that they need to...

  4. Google Wins Book Lawsuit: Judge Rules Digitization Service 'Fair Use'

    This has been a long road and we are absolutely delighted with today's judgment," the firm said in a statement to Reuters. Google has emerged victorious in its eight-year battle for its Books service, with a judge ruling that Google's use of...