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  1. 14 Top-Notch Resources to Help You Become a CRO Expert

    Nobody knows right away how to optimize websites as soon as they walk into the digital marketing world; we've all had to learn some aspects. Two metrics ultimately define your marketing success: the cost to deliver visitors to your website, or cost...

  2. New Google Mobile Alert: Websites Using Flash May Not Work on Your Device

    You pull up the search results on your device, click the link, and nothing. After you spent 20 minutes combing through search results trying to find the right video it would have been nice to know which videos you would be able to text to Peggy so...

  3. Guide to Google Analytics Demographics Reports: Age, Gender & Interests

    The overview gives you a great snapshot of the people coming to your website, with Age in a column chart on the left and a pie chart showing gender on the right. Additionally, keep an eye out for the sampling warning in the top right.

  4. How to Implement an Engaging Content Marketing Plan for the Finance Industry

    So it should not be difficult for financial institutes to grab people's attention with the right kind of content. Before you dive into a new strategy, it's good to get the basics right. They don't make their consumers or site visitors go elsewhere...