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  1. Google's New Structured Snippets Pull Facts Into a Page's Search Results

    These data pieces are tagged onto the bottom of the original text of the snippet and are not hyperlinked. The idea of enhanced snippets is not a new concept, and they often add more reasons for users to click through to a site (think rich snippet...

  2. The Perennial SEO Audit – Creating an Effective Framework for Keeping Your Campaign Running at Peak Performance

    Check to ensure there are no forced attempts to use too much rich anchor text or have too many or too few links. A few simple mini-deep dives at specific times throughout the year can dramatically benefit your campaign.

  3. SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

    It turns static websites into dynamic web applications that can present rich and varied user experiences without refreshing the entire page and changing the URL. These pages are not intended for users unless they are using a limited or text browser.

  4. Responsive Design vs. Task-Oriented UX Design

    Given that most people use only their thumbs to type on a phone's virtual keyboard, it should come as no surprise that content rich tasks are not well supported on a phone. When users need to focus solely on one task with rich content and controls...

  5. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Although structured data isn't a ranking factor (meaning all other things equal, you won't rank higher than a competitor based on schema alone), it enables the showcasing of rich snippets, which enhances the search user's experience through...