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  1. Top Google Website Optimization Resources

    The SEO Starter Guide is filled with Google's advice on best practices to make it easier for search engines to crawl, index, and understand your content. Search engine optimization (SEO) professionals, web designers, and bloggers read a lot of tips...

  2. SEO Basics: 8 Essentials When Optimizing Your Site

    You should always keep SEO in the forefront of your mind, and always follow best practices. If your site uses Flash or PDFs, make sure you read up on the latest best practices so search engines can crawl that content and give your site credit for it.

  3. Penguin 2.0 Forewarning: The Google Perspective on Links

    With this in mind, let's look at four link building practices that are still common today: Penguin and their various attacks on unnatural links have dramatically reshaped their ability to detect and act on link building practices they consider...

  4. How to Make Video a Successful Part of Your Content Marketing Strategy

    Combining quality with intelligent hosting and optimization practices are your best bets for making video a successful part of your content marketing strategy. If you're looking to incorporate the clip into your content strategy with the goal of...

  5. 10 Website Quality Indicators That Can Sink Your SEO Battleship

    And asks you to engage in good practices like the following: Because, despite what you may have heard or read, content marketing isn't the new SEO. Limit tagging to pre-set tags set by an SEO team or content manager, so you don't have an unlimited...

  6. SEO & Website Redesign: Relaunching Without Losing Sleep

    This can come from a myriad of reasons from coding errors, SEO unfriendly design practices, to even more disastrous practices (e.g.content duplication, URL rewriting without redirection, information architecture changes away from search engine...

  7. Government SEO is Broken

    By including SEO - the set of best practices around helping web content appear in search results - government can insure their services, activities, and positions are issues are front and center in the everyday lives of the public.