Here are 16 secret – until now – Google Analytics advanced segments that could make you insights rich, too. Many people with image-rich sites were puzzled when their traffic dropped in late-January due to a change in the way Google Images works.
And content that is feature-rich, like online video (YouTube – a Google product) and images supported with text gains ultimately more exposure. Content types by audience. On the negative side, Google+ is a platform for content delivery more than a...
Major media/blog sites are always hungry for content. Some of these sites do accept guest posting content. Sharing your published content through your social channels can provide a beautiful virtuous circle like this one:
When you’re just starting out with your content marketing strategy, one of the biggest challenges is consistently creating great content. Content Repurposing Best Practices As you can see, content repurposing is touted by many content marketers but...
By leveraging rich consumer insight, brands can take the guesswork out of their visual content strategy, and share the types of images their audience wants to see. Brands need to go forth and pin," said senior vice president of social, mobile, and...
AFC doesn't always qualify as a candidate for QDF, but time factors can define awesome, especially for rich media content, such as trending video or photos. Intent to content) His answer: write "awesome frickin' content"!
Properly building an XML Sitemap and submitting it to Google is one of the fastest ways to get your content indexed and is often overlooked (this is a must read). Google helps you to improve the user experience and performance by reporting...
For example, publishing a video is “owned”, yet “earned” content that generates shares, comments, likes, etc.accompanied by related advertising initiatives has transformed what marketers may have traditionally called “channels” to “networks” rich...
Different content types that you might consider sharing with your audience include: What types of content seem to be the most engaging? Sometimes you may strike it rich and find a lot of positive mentions of your brand that can be reposted on...
Author Rank is going to continue to give real estate to the content creators with a strong identities and that means it's more crucial than ever to build your following (Google+, +1s, reviews) and maintain your most important channels: your...
Create rich media content like video, as it's easier to get a video to rank on the first page than it is to get a plain text page to rank. Search engines want to do their jobs as best as possible by referring users to websites and content that is...
Note that rich anchor text to other content that is a source is a very different matter. So when Google sees these rich anchor text links inside a guest post, it is a clear signal of a lack of editorial standards at the site publishing the content.
Take Stock of Your Existing Library of Content That's why PPC campaigns are often a more attractive marketing option to ecommerce businesses than organic SEO and content strategy. But ecommerce content can serve an important purpose: creating a...
In a visually rich, fast-moving, content-saturated environment images in Facebook ads are the first element that disrupts the user enough to pay attention to your ad. It's astounding: big brands, with seemingly bursting-at-the-seams marketing...
In order to be successful, make them content-rich (don't publish thin award pages, add lots of original content), invest in design to establish trust and credibility for your awards, and do targeted outreach.
Core keyword searches with monstrous competition and search volume are rarely going to yield high-value results, even if the information is rich and the quality is top-notch. By targeting long-tail keywords and the respective competitors for...
Link to Your Content Link Your Content to Google Rich Brooks’ profile picture is a great example of applying this concept. You have three options for linking content to your Google+ profile. Within search results, information tied to verified...
Our team of content strategists and writers took the nuances of our research and translated the projection data into engaging and, at times, viral content, which was all written content with images – your standard blog posts.
If you notice anything strange, like boatloads of keyword rich content that you never saw before, dig into your code to find out what’s going on. Sometimes this code is benign (mistakenly hidden), and sometimes it’s more sinister (someone trying to...
Once claimed, you will get visibility in search results as your content appears in a type of rich snippet, increasing your click-through rate as a result. Building identity around top content is now an integral part of a strong digital marketing...
