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  1. Social Customer Service Secrets to Avoid Negative Search Results

    This will make customer feel heard and diffuse a situation from the potentially viral social airwaves; ultimately avoiding bad reviews on outlets such as TripAdvisor, Yelp, or RipOff Report. We check Yelp before entering any restaurant — what did...

  2. Yelp Trends Reveals What's Hot or Not Locally, But Beware of Unreliable Data

    Yelp is turning 10 years old, and has announced it has accumulated 57 million reviews filled to the brim with colloquialisms and verbal memes. Yelp is utilizing reviews from 98 cities spread across 20 countries, so there is a wealth of information...

  3. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Links to review sites like Google+, Yahoo Local, Yelp, Angie's List, and others. Claim and manage your listings on major social networks like Google+, Facebook, Yelp, and Foursquare. Of course, managing all of these citations, claimed and unclaimed...

  4. Yelp: Court Ruling on Anonymous Customer Reviews 'Could Have a Chilling Effect on Free Speech'

    A U.S.court has ordered local business review website Yelp to reveal the names of seven of its anonymous reviewers. The only way for Hadeed to find out whether this was the case was to subpoena Yelp for the information, the Washington Times reported.

  5. Effective Storytelling for Brands: How to Drive Discovery & Engagement

    In local, there was Yelp. At the dawn of Web 2.0 a couple of years after the collapse of the Internet bubble, a new type of business emerged that enabled real people to share experiences, ratings, reviews, and recommendations for products and...

  6. 4 Google Changes and How Online Merchants Can Adapt

    Send consistent business information to Google (as well as other search engines), and social profiles (Yelp, Facebook, Zagat). This month Google begins using Google+ user information to accompany products in the form of user reviews, advertisements...

  7. Yelp Lawsuit Seeks Wages for Yelpers

    Yelpers") that have been posting free reviews on Yelp. Jeung said she should be able to leave reviews for any company that is publicly listed on Yelp, but yet Yelp's actions are making Yelpers think twice before leaving a positive review for a...