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  1. 60% of Consumers Use Mobile Exclusively to Make Purchase Decisions [Study]

    When it comes to shopping, smartphones experienced a 26 percent lift from 2013 as a crucial shopping device, with 29 percent citing it was the most important shopping tool in 2014. One in four users studied said they utilized a mobile device on the...

  2. 4 Google Changes and How Online Merchants Can Adapt

    Encourage customer reviews through sites like Ekomi and via Comparison Shopping Engines. Google Shopping may make a lot of changes, but if you're an online merchant that's looking to profit, Google is the largest revenue and traffic generating...

  3. Wajam Social Search Now Includes Shopping.com Product Recommendations

    Now users receive both social recommendations and shopping comparison data wherever they search, including on Google, Bing, Amazon, eBay and more. Instead of relying on third party reviews from users you don’t know, now you’ll be able to instantly...

  4. How to Use QR Codes for Better Conversion Rates

    When" opportunities: After attending a demo, in-store shopping, catalog shopping Barcode content: Link to a product review or competitive comparison page of US smartphone owners compare prices on their mobile device while in-store, shopping for...

  5. 'The Power of Google' Senate Hearing is Must Watch TV Today

    It has added online commerce offerings in local retail and restaurants, comparison shopping and travel, and folded them into its search engine, prompting complaints that Google is giving its businesses preferred placement in search results," the...

  6. Searcher Intent: Why Vertical Search is Now Giving Ground to Core Search

    Here, upon searching for “flights to Brazil,” we're presented with a variety of options for reviews, price comparison, flight finders with interactive calendars, related searches, and the like. With continued acquisitions of vertical search...

  7. Google Product Search Insights: The Impact of UPCs on Customer Conversions

    Encourages retailers on product comparison pages to compete by price and reviews Case Study: The Impact of Adding UPCs to Google Shopping Feeds The impact of adding UPCs to your shopping feed depends on whether you’re price competitive, your number...