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  1. Google Display Ads on Mobile Devices: How to Avoid the Erroneous Clicks of Children

    Individuals who were shopping for kid-related products (In-Market Audiences) I am a case study of one so my research is extremely limited, but my daughter clicks in-app ads all the time. Average visit duration was half of the site average.

  2. How to Build Your First Content Marketing Strategy

    Think about doing some market research to help get a better understanding of customer needs. You can take a look into industry trends, do some keyword research, and see what's driving the most traffic to your site, and what traffic is converting...

  3. Enterprise SEO Update: Rosetta, Covario, Optify & More

    This gave us a strong foundation to open an office, and today we have an office with sales, customer success and marketing up and running in London to support the European search market. Read on to discover the latest research, awards, tool updates...