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  1. Top Google Website Optimization Resources

    Following these quality guidelines will help Google find, index, and rank your site. Please note that none of these search optimization resources will provide you with secrets that'll automatically rank your site first for queries in Google.

  2. New Google Analytics Interactive Tool: Customer Journey to Online Purchase

    Your site visitors may click a display ad, perform an organic search, see a blog post or review or find an affiliate link. After releasing a barrage of new reports to help you understand attribution from multi-channel funnel reports, attribution...

  3. Rise of the New School SEO Professional

    The New School Site Audit – Identifying Areas for Growth Every site audit should include a look at the client’s local, GPS, and business listing presence. They are the children who can point out that the emperor has no clothes, or even worse that...

  4. Racing Penguin: How to Attack Unnatural Links Before Penguin Hits [Case Study]

    Although both tools did not show all of the site's links, it didn't take long to see a relatively big unnatural link problem. Think of it like McAfee's site advisor, but focused on fighting spam and scams versus viruses and malware.

  5. SEO Keyword Strategy for Fashion Ecommerce Websites: It’s All About Trends

    Start with a list of potential product offerings to be offered on the site. To establish a foundation of data to work from, start with a review of: Or should it? Fashionista Marie picks up her favorite magazine, covering the top 10 hot trends for...

  6. SEO Diagnostics: Urgent & Preventive Care

    Before making any changes to your site try and justify your recommendations by putting together projections for your key stakeholders. Type in site:yourdomain.com in Google to see the results that come back to see how your website is doing.

  7. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    After eight amazing years, it is finally time to review everything that has been uploaded to our site and begin the process of selecting a winner. You just might have 41 active visitors on your site from the International Space Station – Control Room: