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Reverse Engineering

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  1. Google's Matt Cutts on Search vs. Social: Don't Rely on Just One Channel

    So rather than trying to figure out reverse engineering our algorithm and trying to find all the different ways to rank higher and trying to take shortcuts, as long as you're trying to make a fantastic site that people love, that's really...

  2. Google Acquires Security Firm Zynamics Same Day Android Apps Hit by Malware

    Google yesterday acquired German software company Zynamics, a company that specializes in reverse-engineering and analysis tools. Seems like the acquisition came just in time, because only a few hours later, 21 free apps were pulled from the...