SEO News

Revenue Share Growth

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  1. 2013 Mobile Ad Revenue Hits $19.3B, Including Gains in Search

    When it came to mobile ad revenue, eMarketer reported that Google and Facebook accounted for the majority of mobile ad growth in 2013. Worldwide, Google held about 56 percent net share revenue, while Facebook held about 13 percent, eMarketer reported.

  2. Search Ad Revenues Hit $18.4 Billion in 2013 [Report]

    Search accounted for more revenue than display and mobile combined in 2013, and that declines in the overall share is due "to growth in Mobile and Mobile Search, which is included in the Mobile category," according to the latest IAB Internet...

  3. 4 Simple Ways to Use Web Analytics for Smarter CRO Testing

    But then again, sometimes you’ll stumble upon the key insight early in the process and unlock major pockets of new growth virtually overnight. What began as a passion project among small pockets of data-driven marketers has become the central focus...

  4. A New Direction for SEO in 2014: The Secure Search Manifesto

    The integration of search, social, mobile, global, and local, and the growth and adoption of mobile, changed the way content appeared in the SERPs. In a pre-"(not provided)" world, marketers had the luxury of having access to traffic, conversion...

  5. Oklahoma Uses YouTube TrueView Ads to Boost Tourism for a Song [Case Study]

    TrueView-only markets blew all the others away by driving 486 percent year over year growth in website visitation. According to Oklahoma Governor Mary Fallin, travel and tourism dollars generate over a billion dollars in annual revenue for Oklahoma...