SEO News

Revenue Search Share Growth

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  1. Search Ad Revenues Hit $18.4 Billion in 2013 [Report]

    Search accounted for more revenue than display and mobile combined in 2013, and that declines in the overall share is due "to growth in Mobile and Mobile Search, which is included in the Mobile category," according to the latest IAB Internet...

  2. 4 Simple Ways to Use Web Analytics for Smarter CRO Testing

    But then again, sometimes you’ll stumble upon the key insight early in the process and unlock major pockets of new growth virtually overnight. What began as a passion project among small pockets of data-driven marketers has become the central focus...

  3. A New Direction for SEO in 2014: The Secure Search Manifesto

    The integration of search, social, mobile, global, and local, and the growth and adoption of mobile, changed the way content appeared in the SERPs. Understand what is happening with your traffic, conversions, and revenue as a result of secure...

  4. Oklahoma Uses YouTube TrueView Ads to Boost Tourism for a Song [Case Study]

    TrueView-only markets blew all the others away by driving 486 percent year over year growth in website visitation. According to Oklahoma Governor Mary Fallin, travel and tourism dollars generate over a billion dollars in annual revenue for Oklahoma...

  5. Structured Data: Content, Rich Snippets & Authorship vs. Author Rank

    In fact, the production of digital and social content growth accounts for over 90 percent of all global data produced over the last two years, according to IBM. Marketers now leverage the power of schema.org mark ups in a cost effective way to...