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  1. Mobile Ad Revenues Soar as Search and Directories Flatten Out

    The underlying numbers are beginning to get very big," says Laszlo, "and as revenue numbers get big, growth percentages inevitably start to slow down. While search revenues held strong at just around $4.5 billion, they didn’t see the same...

  2. 2013 Mobile Ad Revenue Hits $19.3B, Including Gains in Search

    When it came to mobile ad revenue, eMarketer reported that Google and Facebook accounted for the majority of mobile ad growth in 2013. In particular, search ads saw 92 percent growth in 2013 - almost as much as display ads.

  3. RetailMeNot Crushed by Panda in Q2, But Partially Recovers

    We did see our organic search rankings impacted beginning mid-quarter and while we’ve seen a partial recovery over the past two months in overall organic search rankings, we're not back to the growth levels we were seeing in the first quarter," he...

  4. Search Ad Revenues Hit $18.4 Billion in 2013 [Report]

    Search accounted for more revenue than display and mobile combined in 2013, and that declines in the overall share is due "to growth in Mobile and Mobile Search, which is included in the Mobile category," according to the latest IAB Internet...

  5. 4 Simple Ways to Use Web Analytics for Smarter CRO Testing

    But then again, sometimes you’ll stumble upon the key insight early in the process and unlock major pockets of new growth virtually overnight. What began as a passion project among small pockets of data-driven marketers has become the central focus...

  6. New BloomReach Tool SNAP Personalizes Site Search, Navigation for Shoppers

    Our customers are now experiencing a vastly improved search function that has proven incredibly fruitful in our continued digital growth trajectory. SNAP’s onsite search feature has had a healthy impact on our bottom line by driving much improved...

  7. How Video Site NDN is Driving 500 Million+ Video Views Per Month

    Did these acquisitions help accelerate NDN's growth? We re-calibrated and expanded our focus: seeking out the best content providers in a variety of categories and capitalizing on the existing traffic of very large publishers, which created a lot...

  8. Google's Product Listing Ads: Adoption, Clicks, Mobile Continue Surge [Study]

    Marin said 2014 will see more growth in PLAs, and predicts by December 2014, retailers will allocate one-third of their entire paid search budget toward PLAs. Setting revenue maximizing budgets across search and Shopping campaigns will become...