Five years ago, we launched the Meebo Bar to bring community, engagement, and revenue to publisher sites. Google will close the Meebo toolbar on June 6 and hopes that users will switch to Google+ and its single sign on.
Get Inside Your Customer's Head: Leveraging Big Data: While most marketers today are well-versed in the metrics of their online marketing channels, far fewer are leveraging their "big data" across all digital marketing channels for cross...
Yandex revenue continues to slow in Q1 2013 – up 36% to $257m – but profit rises 79% to $72m – The Next WebHas 61.6 percent of Russia's search market (up 2.2 percent vs.advertising partners (up 26 percent vs.
Developing an API or reaching out to app developers may not generate a lot of revenue, but it moves you up the value chain. Opportunities from content marketing to GPS, local, and mobile optimization beckon and promise high ROI for brands.
If they've taken a fraction of your overall account management time to look after, but delivery non-trivial spend and revenue, then they deserve the extra time. Google Shopping's vertical product-specific results were later shifted to include only...
Last week Google reported a rise in revenue of 31 percent to almost $14 billion. A report in December last year alleged that the firm shifted $9.8 billion in revenue to Bermuda in order to avoid paying $2 billion in global taxes.
Microsoft Reports Third-Quarter Results – Microsoft News Center"The Online Services Division reported revenue of $832 million, an 18% increase from the prior year period. Online advertising revenue grew 22% driven by an increase in revenue per search.
Revenue: How do we make money? For Revenue, she talk about changes in average revenue per user (ARPU) in Trend analysis, assuming you're monetezing your mobile app. There's a big link between engagement and revenue that you need to know about ‐ if...
Google posted a 31 percent increase in year-over-year revenue for the first quarter of 2013. It was reported that Google networks made up 25 percent of total company revenue. In total, Google networks made over $3 billion in revenue for the quarter.
SERP Conditioning leads users to check (and click) the feature area of Google's SERP design that prominently displays information pulled via the Knowledge Graph, Google Maps, and – conveniently for Google’s revenue – Product Listing Ads (PLAs...
Although the United States app store market is the largest revenue opportunity, users from other countries can benefit from an app that supports their native language and country. Apple offers clear steps to help app developers internationalize and...
Search remained the revenue leader at $16.9 billion, accounting for 46 percent of all Internet advertising revenue, although this figure doesn't even include mobile search ads in the Internet Advertising Bureau's 2012 report.
Vevo is a joint venture operated by Sony Music Entertainment, Universal Music Group, and Abu Dhabi Media, but Google and Vevo share the site's advertising revenue. YouTube recently added five tailored Playbook Guides – for education, media...
The growing mobile audience provides incremental engagement and revenue opportunities for advertising. Video is a powerful way to reach audiences both for publishers and advertisers. Marketers already know people are watching online video more than...
Annual U.S.social ad revenue is expected to reach $11 billion by 2017, according to a recent study by BIA/Kelsey. BIA/Kelsey says that over the course of the coming years social networks will improve their social ad offerings, leading to an...
Thus, there might be some future chance at advertising revenue. For all the hype about Google Glass, not much has been said about how it's going to change Internet marketing. Could it be that for all our gadget drool, we're overlooking what could...
IDC: For Mobile Advertising Networks, Era of Dominance Is Over – IDCMobile ads to hit $7 billion this year; $2.8 billion spent on mobile search ads (up from $1.6 billion in 2011) and Google dominates with $2.166 million in revenue; Facebook was...
It has helped us find specific problems that were directly leading to lost revenue, that we had no idea even existed. Online commerce continues to growth in the double digits every quarter, and with more money being spent online, online vendors are...
This is true for all types of websites, whether you want your visitors to make a purchase or donate so you can increase revenue, download a white paper so they can learn more about a specific topic, watch a video, spend more time engaging with the...
Skipping the basics of SEO will only leave your site's foundation a mess and prevent you from fully maximizing revenue opportunities. And essential. SEO will help you position your website properly to be found at the most critical points in the...
