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Retailer Online

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  1. 49% of U.K. Consumers Use Organic Search to Find Online Retailers [Study]

    Kaufman says that in separate research for various U.S.clients of BloomReach, they found that up to 50 percent of consumers who were accessing a retailer’s mobile site were in the store (based on data that showed user by the store’s IP address).

  2. Why Retailers Should Start Their Pay-Per-Click Christmas Campaigns Now

    By doing this, the retailer was also able to get ahead with holiday sales. It is also worth considering adapting ads to target other demographics, as varied groups of people visit online stores when they are purchasing gifts for other people.

  3. Social Customer Service Secrets to Avoid Negative Search Results

    The membership-based online retailer has done an unbelievable job at creating an army of brand advocates through loyalty programs and offering custom outfits based on customer lifestyle profiles. If you think about it, everyone is selling, whether...

  4. Google AdWords Conversion Values Add Multiple Currency Support

    In other words, a U.K.based online retailer promoting products from an AdWords account billed in pounds and that accepts payments in other currencies will not have to convert the payment into pounds in order to reconcile additional currencies into...

  5. Google Reveals What New & Expectant Parents Search For

    For example, online retailer Magic Beans uses Google Product Listing Ads to reach consumers shopping for baby products on their mobile phones. Shoppers can sort by price and retailer to quickly find products, and they can also easily read customer...

  6. Amazon's 4 Pillars of Success: A Preview of Jeffrey Eisenberg's Pubcon SFIMA Keynote

    The company did not start out knowing substantially more than most other businesses starting their efforts online, but because it was willing to think ahead, develop data-driven technologies and push the boundaries of how best to do business on...

  7. Many Web-Only Retailers Fail to Offer Optimized Mobile Experiences [Study]

    The winner was ecommerce site Nasty Gal, a women's clothing retailer, with a score of about 4.7. This is especially important for web-only retailers, those businesses that sell products primarily online and do not have brick and mortar businesses...

  8. How Personalizing Websites With Dynamic Content Increases Engagement

    A multi-brand women's online retailer determined their online customers experienced challenges when attempting to figure out which size would fit best while shopping between brands. The retailer reached out to Monetate, which specializes in...