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Retail Stores

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  1. The Secret to Reeling in Holiday Shoppers?

    But what if the real secret to capturing holiday sales isn’t steep discounts, national ad campaigns, and opening stores at midnight? Based on recent research of online retail sales during the four days after Thanksgiving, it appears one simple...

  2. Black Friday & Cyber Monday PPC: How Did Retailers Prepare?

    Fresh to one’s mind during the holiday season are stores such as Sears, the Home Shopping Network, Macy’s, Neiman Marcus, Godiva, The Container Store, and The Gilt Group. Black Friday and Cyber Monday, often looked at by holiday enthusiasts as the...

  3. Black Friday E-Commerce Sales Set $1 Billion Record, 2012 Holiday Online Sales Strong

    Despite the frenzy of media coverage surrounding the importance of Black Friday in the brick-and-mortar world, we continue to see this shopping day become more and more prominent in the e-commerce channel – particularly among those who prefer to...

  4. Over 90% of Shoppers Find Their Cyber Monday Shopping Experience Satisfying

    The firm discovered that while users enjoy their Cyber Monday shopping experience, many will still be heading to the stores this holiday season. While 56 percent of American shoppers said they would be supplementing their online shopping experience...

  5. How the 'Digital Endcap' Can Help Improve Online Retailers’ Bottom Lines

    The term “Digital Endcap” is derived from endcaps, those compelling displays you find at the end of aisles to help promote a particular product, in traditional retail stores. The holiday retail season is upon us and once again billions of dollars...

  6. Going Global: Localize Your Message for Holiday Retail Traffic

    One of the largest European retailers with 171 stores in the UK and Republic of Ireland with an additional 69 international franchise stores across 26 countries, Debenhams expanded its global presence by launching an online store in Germany.

  7. Facebook-Datalogix Partnership to Track Offline Purchases by 100 Million+ Households

    Concern over these cards spurred the creation of advocacy group Consumers Against Supermarket Privacy Invasion and Numbering (C.A.S.P.I.A.N.which argues that grocery stores falsely inflate prices for those not participating in the programs and...