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Retail Software

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  1. Marin Adds Google Shopping Campaign Management

    With millions of products available for sale and constantly-changing inventory and promotions," Marin's announcement said, "retail advertisers must compete for the attention of consumers through ads that offer compelling visuals, prices...

  2. 3 Killer Survey Questions to Generate Useful Content For a Link Building Campaign

    If, for example, your client has three main sectors (e.g.travel, retail, and nonprofit), then you can easily look at the results for each of those sectors in isolation. So if you isolate the travel sector, which your survey software should allow...

  3. Adobe Adds Cloud-Based Mobile Services

    Geo-Location Targeting: Marketers can target mobile app users based on their GPS location and proximity to a point-of-interest such as a retail store, sporting event, or concert venue to offer more personalized user experiences and deliver more...

  4. Marin Software Helps Customers Lock Down Their Preferred Position in Paid Search Results

    For example, you might not want to use PositionLock for every keyword you target, but retail events like Black Friday are a perfect example of when PositionLock can really come in handy, they said. Marin Software has a new feature which allows...

  5. Cyber Monday Traffic, Mobile & Ad Spend All Up on $1.46 Billion Shopping Day

    So far this past holiday week of online traffic from Thanksgiving Day to Cyber Monday to retail sites is up 8 percent for 2012 vs.wrote Experian’s Matt Tatham. Amazon.com remained the top visited retail site on Cyber Monday while Walmart received...

  6. How to Create an Editorial Calendar That Will Grow Your Audience

    For a retail-focused blog, planning content around a certain theme may interest suppliers and lead to advertising opportunities. Software You don't need a specific software package to create an editorial calendar.

  7. Top 5 Micro-Conversions You Should Measure

    Retail businesses that sell online typically measure completed sales transactions. Whether you serve white papers in PDF format, client forms that need to be filled out before an in-person meeting or office visit, or you have a software demo...