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  1. 49% of U.K. Consumers Use Organic Search to Find Online Retailers [Study]

    Kaufman says other retailers need to be able to use Web-wide data in order to compete with Amazon, because when it comes to what a shopper wants right now on that retail site, "the vast majority of sites are oblivious.

  2. SEM the Most Effective Acquisition Channel for 85% of Retailers [Survey]

    Thanks to the effectiveness and renewed budget focus on display advertising, Facebook cannot be counted out from a retail advertising stand point. You might remember another study back in June 2013 from Custora that showed the organic acquisition...

  3. Many Web-Only Retailers Fail to Offer Optimized Mobile Experiences [Study]

    The Search Agency today released a new mobile scorecard report, which looked at the Top 100 Web-only retail sites to see how well they fared against key elements in a mobile user's experience. What it found was that overall, sites did not stack up...

  4. Effective Storytelling for Brands: How to Drive Discovery & Engagement

    In retail, Amazon. Encourage linking to your content from other sites. They should be treated in a manner that is equivalent to your audiences on the major social sites. In travel TripAdvisor. In legal, Avvo.

  5. U.S. Holiday Trends & Forecast: Top Shopping Days, Hot Searches, Mobile Shoppers

    Nothing out of the ordinary for the top-visited retail sites for the week ending November 9, courtesy of Experian: But when it comes to buying all those toys on the most-wanted list, mobile shoppers and Furby enthusiasts will likely have a good...

  6. Black Friday Readiness With Search in Mind: Is Your Business Ready?

    The climbing popularity of consumer showrooming – checking prices and product information while shopping in stores, not to be mistaken with retail showrooming – the showcasing of products with the intent to drive online purchase, has been said to...