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Retail Online

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  1. Mobile, the Ultimate Shopping Assistant, Says Google

    Customers, too, are already thinking about what they’re going to buy their loved ones and they’re turning to online retail stores to do so. It is no coincidence that between 2010 to 2013 in-store visits have dropped by 55 percent, yet retail store...

  2. 49% of U.K. Consumers Use Organic Search to Find Online Retailers [Study]

    Amazon has a huge amount of data on consumer demand," says Kaufman, adding that there isn’t any other retail website that has that volume of online consumer behavior available. But they have a lot of work to do – especially when competing with...

  3. 24-Hour Breakdown of Searches on Black Friday and Cyber Monday

    If the U.S.holiday retail economy was a country by itself, its GDP would rank number 22 in the world. It’s clear this is a significant time for people searching and retail advertisers. Retail advertisers already know how vital the holiday season is.

  4. Back to School 2014 Trends: How Search Marketers Can Get Ready Now [Study]

    And gave the following ideas in preparation for the retail event: For more information, including search trends, top websites and retail products for back to school, and tips and ideas on how to prepare, check out the full report here.

  5. Marketers Failing Badly on Mobile-Specific Landing Pages, PPC Ad Copy [Report]

    Until retailers can instill more confidence in the mobile purchase process, consumers may be content with doing more retail searching than buying on the mobile web. More than half of consumers (56 percent of smartphone owners and 49 percent tablet...

  6. Amazon's 4 Pillars of Success: A Preview of Jeffrey Eisenberg's Pubcon SFIMA Keynote

    to preview his upcoming keynote and offer us some insight into how Amazon.com became an online retail behemoth, and how companies can adopt what Amazon.com has done and win. The company did not start out knowing substantially more than most other...

  7. Many Web-Only Retailers Fail to Offer Optimized Mobile Experiences [Study]

    The Search Agency today released a new mobile scorecard report, which looked at the Top 100 Web-only retail sites to see how well they fared against key elements in a mobile user's experience. This is especially important for web-only retailers...

  8. 3 PPC Power Plays: Monday Mornings, Luxury Hotels & Online Education

    It's helpful across all industries, here's a great example for retail: Plenty of changes have been made on both Google and Bing Ads in the last year as a result. With a long list distractions and optimization ideas let's focus on three simple...