SEO News

Retail

RSS
  1. 24-Hour Breakdown of Searches on Black Friday and Cyber Monday

    If the U.S.holiday retail economy was a country by itself, its GDP would rank number 22 in the world. It’s clear this is a significant time for people searching and retail advertisers. Retail advertisers already know how vital the holiday season is.

  2. DoubleClick Adds Optimization, Reporting Tools to Search Commerce Suite

    DoubleClick says its Search Commerce Suite helps brands reach consumers as they move across devices and channels and gain insight into the effectiveness of their retail campaigns. Google subsidiary DoubleClick has announced three additional tools...

  3. Retailers Outspend Luxury Brands on Luxury Keywords in Paid Search [Report]

    The top retail spender was authenticwatches.com and they had the highest impression share, 8.72 percent. Saks Fifth Avenue, which had the top spend for retail, had a 9.87 percent impression share. Below is a breakdown of the investment in U.S.paid...

  4. SEM the Most Effective Acquisition Channel for 85% of Retailers [Survey]

    Thanks to the effectiveness and renewed budget focus on display advertising, Facebook cannot be counted out from a retail advertising stand point. A study by Shop.org and Forrester Research shows 85 percent of retailers surveyed said search...

  5. Marin Adds Google Shopping Campaign Management

    With millions of products available for sale and constantly-changing inventory and promotions," Marin's announcement said, "retail advertisers must compete for the attention of consumers through ads that offer compelling visuals, prices...