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  1. 5 Takeaways From the World Cup for Global Search Marketers

    Rocky Aoki, a famous Japanese Olympic wrestler and founder of Benihana restaurants, said, "You only win if you aren't afraid to lose. Even if you aren't a soccer fan ("football" to the rest of the world), you were most likely exposed somehow to the...

  2. Pre-PPC Strategies For Launching a New Product

    You can search for interests, groups, other pages liked, places visited, movies and music and TV shows liked, restaurants visited, and much more. But in order to use PPC to ask and answer questions about what the market thinks of your offers, you...

  3. 60% of Consumers Use Mobile Exclusively to Make Purchase Decisions [Study]

    Up to 60 percent of consumers used mobile exclusively to make a purchase decision in the categories of telecom, restaurants, auto, and entertainment, according to the latest research from xAd and Telmetrics in the third annual Mobile Path-to...

  4. 7 Reasons You Need to Update Your Google Maps App

    With Google Maps' new app update you can easily search for restaurants, bars, and hotels. Google teases that you "might even get a peek inside some hotels, restaurants, and more. The latest Google Maps is meant to provide you with "even more ways...

  5. 10 New Media Trends Shaping the Lives of Modern Consumers @ClickZLive #CZLNY

    For example, Starbucks, along will other restaurants, will soon let you pre-order, in order to make the in-store experience faster. The best way to reach an audience is through a good, quick laugh and Zuckerberg didn't disappoint during her...

  6. Video Helps Persuade 73% of People to Buy a Product or Service [Survey]

    People would like to see more video content about electronics (57 percent), restaurants (39 percent), travel (34 percent), and exercise/fitness (33 percent). More than half of respondents (57 percent) wanted more videos for electronics, 39 percent...

  7. Responsive Design vs. Task-Oriented UX Design

    Users perform richer, complex reservation research tasks at a desktop, such as switching between looking up restaurants, entertainment venues, area maps, transportation options, etc. Consequently, when they ask a design firm to build a responsive...

  8. The Evolution of Artificial Intelligence in Search: An SEO Opportunity

    So, for instance, someone searching for good pizza restaurants in the vicinity of Qualcomm Stadium in San Diego might search for [pizza near qualcomm stadium] so those are the keywords that your copywriter would embed in the content of the page.