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  1. UBS stays firm despite commodities downturn

    UBS has been helping clients find the right products to express their views on the medium-term oil markets using autocallable structures, including customised variations with constant barrier levels or step-down barriers.

  2. Stoxx leads the way with value-focused smart-beta service

    It aims to provide a stable investment strategy based on the theme of low beta and long-term performance," says Alfinito. You can look at academic research, what asset managers do or what Warren Buffet himself invests in, and you can say: ‘We won't...

  3. 25 banks fail ECB stress check on financial health

    The stress tests will not change this picture in the near term. The test of long-term viability is whether banks can generate sufficient returns to cover all their costs, including capital costs. Analysts from Commerzbank said in a research note...

  4. 8 Lessons Learned From Owning a Search Agency for 15 Years

    Try to stay focused on your mission statement and long term goals to limit extreme emotional highs and lows Never email a proposal; if you are going to invest time doing the research and putting a proposal together, they can give you full attention...

  5. 3 Building Blocks for Content and Search Marketing Success

    While content marketing moves at a slightly slower pace than traditional outbound marketing (in terms of the time and resource of quality creation), it has far better long-term results. From social media monitoring, to audience profiling, Web...

  6. Former Google Employees Launch Adult Entertainment Search Engine

    According to research, the search term "porn" has had a rate of interest that has not dipped below 80 percent since 2010. It’s no secret that adult entertainment on the Web is here to stay. So on September 15, a handful of former Google employees...

  7. 7 Reasons Your SEO Campaign Will Fail and What You Can Do About It

    If you go into an SEO campaign with a short timeframe and unwillingness to make the necessary investment, it will most likely fail because you are not giving your SEO professional the necessary time to test and make adjustments needed for a...

  8. Last-Minute SEO - Here Come the Holidays!

    Low-hanging fruit is often a maligned term in the marketing industry, but it really is best descriptor for search terms that can bring you some fairly immediate returns. Long Tail generally refers to those with four or more keywords in the search...

  9. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    It's a lot more time-intensive, but also means your building real brand assets, which have value in itself as long-term brand assets, it’s more sharable, and it’s a natural link target. But rather than looking at the link targets, learn what has...

  10. Survey Says: Stop Making Assumptions About Your Content

    Content marketing is a long-term strategy that should be constantly measured and analyzed and, in the end, it’s about cultivating relationships. For more in-depth qualitative research, do consider more intimate 1:1 settings such as focus groups or...