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  1. Link Prospector's Guide to the InAnchor Search Operator

    Then I used this tool to compare the domains that were returned. Research Tactical Executions that Have Received Links At the prompting of a colleague I recently began experimenting with the "inanchor" advanced search operator for link prospecting.

  2. Adding Negatives: How to Filter Out Bad Paid Search Clicks & Prospects

    Keyword Research Tool – Rather than just accept the list of negatives or search queries you have, run them through your favorite keyword research tool to come up with synonyms and related terms. The most commonly underused tool in negatives is...