Fair Isaac Click Fraud Report Spreads False AlarmMedia reports saying Fair Isaac Corp. Fair Isaac Pegs Billed Click Fraud at 10-15% – IN VERY LIMITED CASESPreliminary data from a study by Fair Isaac Corp shows that, in the limited cases it was able...
Media reports (including Search Engine Watch's) saying Fair Isaac Corp. OK, here's the situation: Fair Isaac Corp. I spent a good portion of my day yesterday trying to get the facts, collected in yesterday's post, Fair Isaac Pegs Click Fraud at 10...
Preliminary data from a study of click fraud by Fair Isaac Corp (FIC) shows that, in the limited cases it was able to study, 10 to 15 percent of billed pay-per-click traffic was deemed "pathological," indicating a likelihood of click fraud...