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Research Projects

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  1. Task Analysis: The Key UX Design Step Everyone Skips

    In my 25 years of experience on over 250 projects, not one single product has been focused on solving the right problem. Start With User Research For instance, when we conducted the user research for an online florist, we didn't watch users buy...

  2. SEO, Demand Generation & Content Marketing: 5 Takeaways From Joe Pulizzi

    In order to solve that mission for our customers and our readers, we need to do these research projects. That's according to Joe Pulizzi, who is one of the leading thought leaders behind the content marketing and social media movement.

  3. Using the DMAIC Process for SEO Projects

    Conducting SEO projects involves working in a constantly changing environment, an environment where one of the major search engines rolls out hundreds of changes to it's algorithm every single year. It's up to the project leader and the team to...

  4. Google Buys Company That Designs Robots for Military

    Boston Dynamics develops hardware for clients including the Defense Advanced Research Projects Agency (DARPA) in the U.S.creating strikingly animal-like machines such as Big Dog, Cheetah, and Atlas, which are able to cross rough terrain and run at...