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Research Papers

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  1. The Evolution of Guest Blogging: Where Does it Stand in 2014 and Beyond?

    There are many different kinds of writing available to content marketers, from in-depth content like ebooks or white papers to quick blog posts meant to entertain and delight. Invest in writing longer works, such as books, ebooks, and white papers.

  2. 4 Critical Elements of a Successful Content Marketing Team

    Is comfortable writing in different formats, from blog posts to white papers Has the prolific ability to develop new topics, research, and find a unique spin on tried and true topics Here's a closer look at the different functions and roles within...

  3. Rosalind Franklin and Photo 51 Honored in Google Doodle

    Her research and papers contributed to the understanding of the composition of both the A-DNA and B-DNA molecules as helices. While immensely sick and undergoing cancer treatment, Franklin and her research team produced 13 papers in the last two...

  4. GEICO Hump Day Commercial Dominates Social Video, At Least on Wednesdays

    To download a copy, visit: Unruly white papers. To get an idea of how big an opportunity this represents for other marketers, SEW did some keyword research using Google Trends. The report also found that online video ad shares have increased by 7...

  5. Penguin 2.0 Forewarning: The Google Perspective on Links

    Just like the professor's research paper, which lists other research papers referenced by the professor in creating their paper. The professor only lists (links) to the other papers most relevant to and most important to to their paper.

  6. Inside the SES New York 2013 Expo Hall: Networking, Pinball & Swag

    Their representatives spoke on panels, attended expert roundtables, and drove research for white papers. Between keynote speakers and intensive educational sessions, the Marriott Marquis was abuzz with information, white paper research, and...

  7. Inorganic vs. Organic Backlinking Strategies: Getting Back to Basics

    Publishing fresh, relevant, optimized content on a continuous basis through industry blog sites, press releases, white papers and case studies that demonstrate knowledge and thought leadership, plus socializing the content through your social...

  8. Local Search Insights: What Are Consumers in Your Local Area Searching For?

    YP.com promises to examine this trend further in an upcoming whitepaper that will be available to download from their Corporate White Papers page. Their research, which spans 2 billion searches annually by 11 million mobile unique users per month...