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  1. 49% of U.K. Consumers Use Organic Search to Find Online Retailers [Study]

    BloomReach’s latest research findings were announced in tandem with the company’s launch in the U.K.and a new product: BloomReach Compass. But the question that’s always asked…is, what channel drives the most sales?

  2. Social Customer Service Secrets to Avoid Negative Search Results

    Sales and Service Secrets to Avoid Negative Search Results Most marketers and public relations professionals are on board with social media, but now it’s time for sales and customer service to say goodbye to old-school practices of dialing for...

  3. Mobile Now Exceeds PC: The Biggest Shift Since the Internet Began

    Mobile is preferred over the PC for executives conducting research during and after office hours, according to the IDG Global Mobile Survey 2014.percent of executives own a smartphone used for business.percent of executives use their smartphone to...

  4. Google: Local Searches Lead 50% of Mobile Users to Visit Stores [Study]

    Searches with local intent are more likely to lead to store visits and sales within a day. And Google says these people are ready to buy once they are in a store, as 18 percent of local searches lead to sales, compared to 7 percent for non-local...

  5. How Personalizing Websites With Dynamic Content Increases Engagement

    Updating your site with new content isn't enough to successfully drive web sales. You can maximize engagement, brand preference, loyalty, and sales by delivering highly personalized experiences that customize your site to each visitor based on...

  6. Mobile, Google, Ratings & Reviews Gained Influence with 2013 Holiday Shoppers [Study]

    Sixty-nine percent of shoppers are doing their own research at home to avoid requiring sales assistance in the store. It's quite common for physical retailers to offer to match competitor's flyers and sales, but they refuse to match online pricing.