SEO News

Research Firm Marketing Firms

RSS
  1. How to Hire (and Keep) Digital Marketing Talent in 2014

    PR and marketing firms are morphing into digital marketing experts regardless of the actual experience. Everyone and their brother has hung a social media shingle, including unworthy PR firms," said aimClear CEO Marty Weintraub, who has specialized...

  2. Over 90% of Shoppers Find Their Cyber Monday Shopping Experience Satisfying

    The two firms used social media data and consumer opinion surveys to discover holiday shopping trends. Research for the study was done by Qualtrics and Research Now. A recent study from enterprise data and analysis firm Qualtrics surveyed 1,100...

  3. Online Video Ad Spending Increased 27% in 2012; Projected to Grow Another 47%

    The research found that 27 percent of firms surveyed said their broadcast budget was reduced to fund online ad spending. A new research report from online video advertising company Adap.tv has found that online video ad spending has rose 27 percent...

  4. Facebook-Datalogix Partnership to Track Offline Purchases by 100 Million+ Households

    But while clicks are an effective way to measure campaigns designed to drive traffic and fulfill direct response goals, increasingly, research from firms like Nielsen suggest that clicks aren’t the right metric for the broader set of marketing...

  5. Twitter Archive: Datasift Selling 2 Years of Searchable Tweets

    The past two years of Twitter data has been archived and is now available for firms wanting to analyse tweets to identify trends in market sentiment or plan marketing campaigns. Library of Congress, but the tweets can only be accessed after a six...

  6. Asia Search Update: Yahoo Algo Transition Goes to India, Google Eyes Southeast Asia

    Will this present more opportunity for other analytics firms to enter China – the world’s biggest Internet population at more than 485 million users? Social networking (90 percent) is the dominant platform where Malaysians connect and communicate...

  7. Social Media Around the World: Current Trends and Future Growth

    Many Russian firms utilize VKontakte for recruiting, making it a popular choice among college students and recent graduates. According to data collected by Universal Mccann International Social Media Research, much of the new content available on...

  8. Don't Let Your Web Site Design Become a Nightmare

    Now, to be fair, not all marketing firms are clueless about web design, though the general love of Flash-based websites seems to indicate a sort of overall lack of knowledge. So why do you go to marketing firms or graphic artists to create your...