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Research Center Development

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  1. Gender Bias in Marketing: Women Seen as Less Valuable Than Men [Research]

    And, the hiring practices and employee development processes could be an important way to help balance any bias a company may be experiencing. The topic is once again front and center in the Web marketing industry with research coming from...

  2. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    Many people mistakenly put their development site up on a server without proper noindex tags or log-in controls and assume that Google can't find the site unless there is a link to it. Rabin, "Fingerprinting by random polynomials," Report TR-15-81...

  3. How Big Data is Fundamentally Changing Local Search

    Providing data to newcomers in the local space can provide valuable brand visibility and development insight for legacy organizations. In January 2011, the Pew Research Center conducted a broad research initiative to better understand how people...

  4. Google, Microsoft, Yahoo Working With White House on Do No Track Browsing

    It doesn’t protect your data in the instances of market research, product development, or inquiries from law enforcement. Fla.and two watchdog groups –  Consumer Watchdog and the Electronic Privacy Information Center – began pushing the FTC to...

  5. Creating an In-House Search Marketing Center of Excellence

    Enhanced Search Visibility by Continuous Training and Development This group will almost entirely train the entire organization but notable among them are the IT group, development group, copywriters, corporate communications, design group, project...

  6. Watch a YouTube Video With Your Friends by Starting a Google+ Hangout

    How significant is this development? But, it’s still a significant development. The first indication appeared back on July 25, 2007, when the Pew Research Center’s Internet reported: “The picture of the lone internet user, buried in his or her...

  7. Search, Social Media & the Offline Purchase

    This provides strategic guidance in marketing communications, media strategy, customer service, product development.the list goes on and on. Recently we discussed the ROPO effect (research online, purchase offline) and how a substantial portion of...