SEO News

Research Center

RSS
  1. Click to Call, Cross-Device Conversions Deliver AdWords Revenue Lift for 1-800-Flowers

    In fact, research from Google indicates 70 percent of mobile searchers said they click to call businesses from the search results. Data from Google suggests the phone call falls into both the research and purchase phase (top and bottom of the...

  2. Google's Product Listing Ads: Adoption, Clicks, Mobile Continue Surge [Study]

    In December, Marin research showed smartphone CPC lower than desktop and tablet – even during the 2013 holiday shopping season. Marin research shows one in five paid shopping clicks last year was a PLA, increasing the overall click-through rate...

  3. The Pros and Cons of Big Data Democratization

    While there is plenty of material that analyzes the data ownership debate, data democratization involves the access, usage, and (more importantly) the decisions influenced by multiple groups conducting research and making recommendations to the...

  4. The Role of #Hashtags in Social Media and Search

    Research Deciding which hashtags to use, or finding hashtags related to conversations you wish to participate requires a little bit of research, as trending hashtags can change quite frequently. Because Topsy allows you to search and track billions...

  5. Google CEO Larry Page Suffers From Rare Voice Health Issue

    So I’ve arranged to fund a significant research program through the Voice Health Institute, which he will lead. Steven Zeitels from the Harvard Medical School and the Massachusetts General Hospital Voice Center — who is really excited about the...