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  1. Bing Predicts Weighs in on Scottish Independence Vote

    In addition, Bing notes there is no historical precedence for the Scottish Referendum, which brings additional data analysis challenges. For the referendum, Bing says its U.S.engineering team is partnering with Kate Newton, one of Bing's U.K.based...

  2. The Challenge of Enterprise Link-Building in a Content Marketing World

    Additionally, applying some competitive backlink analysis to similar content that ranks in search engines can give you additional audience perspective as well as some potential targets for your content marketing activities.

  3. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    There's some useful analysis in this post - analyzing what type/length of content ranks is important to build a more effective campaign in the future. Linking to studies/research is much more natural, this is an original source that is credible and...

  4. Yelp Trends Reveals What's Hot or Not Locally, But Beware of Unreliable Data

    Not great for any level of precision analysis, but good enough to tell someone what's trending. In addition to the $5,000 prize, Yelp is offering an additional $1,000 if a student's work is published in academic papers and up to $500 in travel...

  5. Top 10 Skills That Separate Real UX Designers from Wannabes

    Moreover, if they can't describe how to use the research and analysis to drive design, then you're talking to the wrong person. Can they describe or have examples of their task-analysis process? Task analysis is a key function of the problem...

  6. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    To help quickly access and evaluate these metrics in Google Analytics, I've created a custom User Engagement Analysis Report you can apply to your own site. It could contain flawed research, or the tone is dull, or it's poorly structured, or maybe...

  7. SES Atlanta is Just 3 Weeks Away: Learn Top SEO & Paid Search Tactics, Tips & Tools

    Topher Kohan at Rockfish is going to be great, as well as a fascinating analysis from Glenn Gabe on what the latest Panda updates mean. Lorna Candy: Our research with the industry tells us there is a continuing need for very focused search...